The Effect of Press Photo on News Sites Upon the Cognitive Processes of News Content A Semi-Experimental Study on the Events of the Beirut Explosion 2020

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Lecturer in the Department of Journalism, Faculty of Media and Communication Technology, Misr University of Science and Technology.

Abstract

Through the study of a quasi-experimental study groups to identify the effect of the press photo on the rates of understanding and cognition (cognitive effects) among the respondents, a study study was conducted divided into groups, the first group (control) and the second group (high cognitive), which expose to a photo with a low effect, which has a low number of symbles and cognitive semantics and the differences between the three groups in the cognitive image.

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